August Poetry Challenge on CatherineVaughansWorld.com

Boho Babe phone poolside

Hey Gorgeous Boho Babes,

My summer is dedicated to giving you my BEST poetry!

Head on over to my Lifestyle blog CatherineVaughansWorld.com where you will find a  N E W  poem posted  e v e r y d a y  in  A u g u s t  at 9:30pm UK time.

x31 new poems in x31 days. Let’s see how this rolls out!

Fancy a FREE copy of my debut poetry collection?
Join THIS Mailing List and you will receive a  D I G I T A L  c o p y !
ūüĒ鬆Sign-up here:¬†eepurl.com/cxzD1D¬†ūüíĆ

If any lines of poetry connect to your heart and soul please do
tweet  |  share  |   like  |  tell friends about my work  |  tag me

Catch me on Twitter: @CattVaughan
Facebook: /CatherineVaughanWriter (best way to contact me)

F o l l o w   m y   L i f e s t y l e   b l o g :

CatherineVaughansWorld.com

 


Catherine’s debut poetry collection¬†The Quarter Life Crisis Poet”

Here we have a collection of poems I wrote between 2010-2015. It’s essentially 25 years of my existence, much of it was filled with pain, disappointments and sorrow. Maybe you can relate? Out of despair, hope can return and happier days can appear. I hope these poems can make you feel less lonely about the pain we all feel inside. Even if you’re facing a Quarter Life Crisis know that you’re not the only one and you will come out of it stronger. *Hugs!* Join me on my journey….

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www.CatherineVaughan.com
Twitter: @CattVaughan
Facebook: /CatherineVaughanWriter

Birthday Favour…

Catherine Vaughan

Hey guys!

So I just wanted to ask for a teeny tiny favour. The month of March is when my Birthday is and if any of you lovely readers would like to send me Birthday Cheer please do so by supporting my work online.

Tweet me on Twitter @CattVaughan
(I also hold occassional  G i v e a w a y s  of books, film and music I love and the listings are posted only on my Twitter account.)
Like me on Facebook.com/CatherineVaughanWriter
Catch me on Pinterest too UK.Pinterest.com/CattVaughan
Facebook.com/CatherineVaughanWriter

And follow my Amazon.com Author page found here.
Whilst your on Amazon why not buy my books too!
My GoodReads Author Page.

Do have a peak at my other websites I run:

Lifestle blog: CatherineVaughansWorld.com
Literary network: HerefordshireWriters.co.uk

Tell your friends about my online sites and published work because it will make me this happy…

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THANK YOU!

NEW Poems Everyday In February posted on Facebook.com/CatherineVaughanWriter

 

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Pop over to this Official Facebook page 7:30pm UK time every evening in the month of February.

 

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Check out my site: HerefordshireWriters.co.uk Celebrating my hometown’s literary heritage

Hfdw yHerefordshireWriters.co.uk is a monthly editorial site showcasing thriving local talent, arts and culture events alongside connecting Writers whether published or unpublished.

HerefordshireWriters.co.uk aims to grow into a Literary Network for all Authors, Poets, Writers and Literature Lovers located in the quaint English county of Herefordshire. We are proud to have a rich, historic and flourishing arts and literature community in this county with world-class annual events taking place here such as Hay Festival and Ledbury Poetry Festival among many others.

Connect on Facebook

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Like us on Facebook to and if you are a Writer born or based in Herefordshire join the Facebook Group found here.

 

 

 

Notably ‚ÄúWriters‚ÄĚ INCLUDE: ‚ÄĘ Bloggers¬†‚ÄĘ Digital Content Makers¬†‚ÄĘ Editors¬†‚ÄĘ Copywriters ‚Äʬ†Journalists¬†‚ÄĘ Infopreneurs ‚ÄĘ Critics/Reviewers¬†‚ÄĘ Ghost Writers ‚ÄĘ Press agents ‚Äʬ†Short Story Writers ‚ÄĘ Technical Writers ‚ÄĘ Script¬†Doctor ‚Äʬ†Copy Editor ‚ÄĘ Literary¬†Editor¬†‚Äʬ†Screenwriter ‚ÄĘ Playwright¬†‚ÄĘ Hack Writer ‚ÄĘ

Fancy getting featured? Drop a message to Catherine on the Herefordshire Writers Facebook page.


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Facebook: /CatherineVaughanWriter
Twitter: @CattVaughan

Author’s Journey: Reaching No. 1 on Amazon

It was with great surprise on Friday morning to discover that one of my books reached No.1 on the Amazon.com Kindle Store. It was my well-being guide for eczema sufferers “How to heal eczema naturally: a quick self-help guide to learn the secrets of healthy skin” that reached the covetous No.1 spot.

Curiously this title has no reviews, and I had not done any specific recent promotional/marketing attempts with this title. Instead this past week I redesigned my official site www.CatherineVaughan.com and set up a Giveaway on Twitter of my Paranormal romance short story: “Another Realm.” There was honestly no shout outs by health/well-being bloggers, no giveaways on this title, it wasn’t mentioned in any news outlets.¬†It just happened.

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Success seems to be a curious concoction. I had in previous months blogged about this eczema title on my lifestyle blog CatherineVaughansWorld.com plus changed the book cover whereby no noticeable sales increases arose. Although this book literally overnight reached number 1 essentially I had spent 11 months promoting it piecemeal via facebook ads, blog posts, a YouTube video and so forth. During and after the implementation of these marketing attempts few changes appeared. Sometimes life is not logical and success cannot always be executed in a methodical manner. There were times when I was frustrated that my thoughtful and focused marketing attempts did not pay off, then in the one week where I focused so intently on increasing awareness of my fiction books: BOOM! My well-being guide reaches No.1. It is a most welcome if not peculiarly timed result.

Another classic and significant example of how ambiguous author success can be is in Paulo Coelho’s life. He had published The Alchemist and¬†it did not take off for a long time. Then Madonna speaks about his book Oprah’s talk show of all places. Nothing happens. Therein are two huge PR¬†opportunities 1) Madonna telling the world she loves it and 2) Having the book mentioned on one of the greatest talk shows of all time! Many more celebrities from Julia Roberts, Will Smith and former President Clinton are seen holding or have mentioned his book. Again, nothing happens. Finally it became as Oprah says a “phenomenon” and¬†reaches¬†The New York Times list with “no explanation.”¬†The only token of advice we can get as confirmed by Coelho is how impactful “word of mouth” is¬†and the subtext of patience.

So although I do not have a series of steps to advise ultimately there are key pointers to consider:

  • Remain dedicated¬†with your marketing strategy regardless of results and be as focused and consistent as you can with your efforts.
  • The effort is the reward.
  • Success rarely happens overnight.
  • Even the phenomenal book The Alchemist was on a long journey before success struck!
  • The truth is it takes time, so be patient.
  • Don’t even allow titles/awards/positions to enter your mind in any part of the creation process. I didn’t ever think any of my books would reach No.1 I just focused on writing the books I wanted and at times needed to read. I just continued¬†publishing books to fulfill the needs of others and either help or inspire them in some way.

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Facebook: /CatherineVaughanWriter
Twitter: @CattVaughan
Instagram: @CatherineVaughansWorld

Visual Merchandising

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There was a designated spot in the window for the Picture book signing, the poster’s were made by Head Office.

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At the Heart of the Children’s department was a noticeboard that promoted the event and the latest release at the time: “Superworm” which was illustrated by Axel Scheffler. In store we ensured to have promotional material to highlight the beloved Gruffalo, Donaldson’s back-list of books and related products such as these cute plush toys hanging on the board!

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The actual signing took place (where I’m standing) ¬†in the kids department next to the fittingly age-related under 7’s¬†area¬†where picture books also live.

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This is the display I made. It includes Donaldson’s most popular picture books plus other editions her beloved character’s are found in such as baby board books, puzzles and stationary. This is a unique selling point because it provide’s customers with a broader range of products from mini board books for babies in buggies, to pencil cases for school kids and non-book items and collectibles for fans young and old!

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The front of store/F.O.S. is prime retail space for booksellers so more of Julia’s back-list was on display including her early reader’s selection of books.

Top Visual Merchandising Tips:

  1. Put display’s in prime retail spots such as front of shop.
  2. Make the display creative and eye-catching.
  3. Incorporate a broad range of products i.e. books in various editions and non-books such as stationary or toys.
  4. Keep it age or theme appropriate.
  5. Mention your displays to customer’s. If they are specifically asking for Julia Donaldson picture books show them a relevant display, let them be immersed in the product choices. Invite them to pick up the books so they know the display is not just to look at, they can help themselves to the items.